Logitech G

Logitech G obsesses over every detail to give you the best gaming experience. From the award-winning PRO series to our newest LIGHTSPEED wireless collection, G brings a new level of awesomeness to the gaming community. As the AOR, we created new and exciting content, from major campaign launches to snackable always-on content.

KEEP PLAYING

Dear Wires

BREAKUP WITH WIRES AND JOIN US IN A WIRELESS FUTURE.

Here we tapped the shoulder of prominent gamers to tell the story of why they broke up with wires. Filmed during the height of the pandemic, my team filmed and directed remotely in order to create a holistic narrative.

LIGHTSPEED

April Fools: ChewForce

Bracken Darrell, CEO of Logitech, is obsessed with April Fools day. Every year we try to come up with a concept that will truly LOL the audience. We created “Chew Force” as a fun. dog forward post to bring gamers and dog lovers together.

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Always-On Content

Beyond campaign moments and big campaign announcements, we keep our audience of 4+ million alive and well with quick spunky Twitter posts and engaging IG creative.